VIVE Series - Visual & Web Design
About Visual Design -
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Brand: HTC, VIVE
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Role & Responsibilities:
Key Art and marketing collaterals for offline events and conferences; Animation, Product Rendering, and promotion banners for website: Steffi Huang
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Art Director: Zek Pan
Program Manager: Joy Ni
Project Vision
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2016 was marked as the tumultuous beginning of a new era for Virtual Reality. In the same year, I joined HTC and was honored to be part of this adventure.
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As a pioneer and award-winning brand in this industry, VIVE keeps developing different dimensions and brand new orders. Across art, education, professional training, and more, VR is applied to various occasions and purposes.
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Attending the developer conference is a special benefit of working at HTC. Knowing the technology and effort behind every product, build the foundation of our creativity.
About Web Design -
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Role & Responsibilities:
Wireframe, Mockup, and Prototypes: Steffi Huang
Art Director: Zek Pan
Program Manager: Annie Yang
Project Vision
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To keep the brand image on trend is essential but demanding in the meanwhile.
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Revamping the website is a direct way to showcase the innovation & spirit of a brand. PDP (product detail page) is the first impression for consumers to learn about the product, it’s also a good way for the brand to convey its concept and ambition.
Cooperating with the front-end developers to build a flawless responsive web design (RWD) is always challenging but fun, it needs a keen eye for detail while discussing and modifying the dimension and format of each element for different resolutions.
